The Market Report

Original Tenant: Thriftway Address: 660 Plainsboro Rd, Plainsboro, NJ Opened:  unknown Closed:  unknown Later Tenants:  Asian Food Markets (??-2020) Photographed:  February 2021 Yesterday we saw the brand-new Asian Food Market in Plainsboro Plaza , and they moved out of this 20,000 square foot location a little more than a mile east of Plainsboro Plaza. If memory serves me, this store was built as a Thriftway in the 80s (or possibly a Shop n Bag?) and later became an AFM around 2000. This store had closed just about 6 months before I visited, right before the new one opened. Quite the difference between the new store's interior and this one's interior (see here and here ). So far, I haven't heard of any tenants (grocery or otherwise) that are interested in this space. Unlikely, I think, that another supermarket would be interested in the space. Here's the entrance/exit on the left side of the storefront. I'm unclear on what the layout was, but I believe the grand...

Original Tenant: SuperFresh Address: 10 Schalks Crossing Rd, Plainsboro, NJ Opened:  1988 Closed:  2000s Later Tenants:  Planet Fitness Photographed:  February 2021 We return to Plainsboro where A&P's SuperFresh division built a 40,000 square foot store in 1988 (pictured here). Around the early 2000s, SuperFresh moved into the former 82,000 square foot Caldor at the other end of the Plainsboro Plaza, then closed in 2013. In February 2018, Key Food owner Kevin Kim opened a new SuperFresh in 42,000 square feet of the space, coinciding with a renovation of the whole mall's facade (see before here ) which we toured back in July 201 8 . It then closed in October 2018, and by August 2020, the Asian Food Markets at the other end of town had moved into the space, closing their older location. The current Asian Food Markets is today's other post , and tomorrow we'll check out the former location here on Grocery Archaeology along with a small grocery store in the same st...

The A&P-owned SuperFresh of Plainsboro, NJ closed in 2013, leaving the town of 23,000 residents with one grocery store, an Asian Food Markets location. The issue was hot enough that a Facebook page was even started to emphasize that " Plainsboro Needs a Supermarket ". So when it was announced that a Key Food-operated gourmet-focused Food Emporium would open in 42,000 square feet of the former SuperFresh, residents were thrilled. Except they got this instead. That's right, it's a new SuperFresh (opened 02/23/18)! A Key Food-operated SuperFresh owned by our old friend Kevin Kim -- whose SuperFresh locations in Garwood and Edison were, um, explosive. In that they lasted a short time and then disappeared. To be fair, Kim owns successful supermarkets in New York City, although it's become clear at this point that he not only specializes in running stores in lower-income urban areas with large Hispanic and Caribbean populations, but that that's the only ...

The Plainsboro Food Emporium will now be operated by Kevin Kim as a Superfresh, and his target opening is October/November 2017. This interview video allows him to tell what he sees the store's future as, and it sounds great. Let's hope he can pull it off!