Although many stores have created a brand for their loyalty club, few are as recognizable as ShopRite's Price Plus club. It's an instantly-recognizable name and design, even in its newer version. Here's the pre-2002 version, most likely from the mid-1990s.
I still really like the older ShopRite logo and branding, although the script text is better than the old lettering.
And yes, this card still works. The account has existed for probably 25 years, and it still works to get a free turkey every Thanksgiving.