Fine Fare Supermarkets Opened: 2017 Owner: Efrin Castro Previous Tenants: Price Choice (ca. 2010-2012) > Fair Farm (2012-2017) Cooperative: Retail Grocers Group/General Trading Location: 950 Longwood Ave, Bronx, NY Photographed: March 8, 2019 and September 4, 2023 Before we begin, just a heads up: this was originally posted in August 2020, but was rewritten with new photos in July 2026. Now for the post! This store of around 10,000 square feet was built around 2010 on the ground floor of a new development on Westchester Avenue, the main business corridor through Longwood. It was originally a Price Choice, part of a local chain, and became an independent called Fair Farm in 2012 which switched to Fine Fare in 2017. So even though it's not brand-new, the inside still feels pretty new. The deli is right inside the entrance, with produce lining the rest of the first aisle. Beer is at the back of the first aisle, with dairy on the back wall. Frozen foods and meat are on the ...